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电视媒体的产业化,必然导致其经营模式的转变,这是一条由电视媒体产业发展历史所证明了的客观规律。产业化给电视媒体带来了一些什么样的变化,而这些变化又给经营提出了什么样的要求?本文将探索了电视媒体的经营模式,发掘了电视媒体的利润空间,力争在纷繁复杂、变幻莫测的市场
The industrialization of the television media will inevitably lead to the change of its business model. This is an objective law proved by the history of the development of the television media industry. What kind of changes have brought to TV media by industrialization and what changes have brought to business? This paper will explore the mode of operation of TV media, explore the profit margins of TV media, and strive to be in a complicated, Unpredictable market