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报刊改革带来了巨大的投资机会,尤其是涉及的四类报刊投资客体,更应该关注投资者所关注的方方面面,借以分析自己能否获得资本的青睐。本刊上期《报刊改革带来四大机遇两大挑战》专题中表示,报刊改革带来的四大机遇分别为:身份确定为资本运作提供空间、传媒集团跨媒体经营将成趋势、”独立”报刊势力扩张有望在即、留下的县级报抢手至极。同样,报刊改革还为传媒市场创造了四大投资客体:符合规定的中央党政部门所办报刊(具体规定参见《实施细则》)、省级党政各部门所办报刊、省级行业报刊、县市级报刊。这四大客体是此次报刊改革带来的投资机会,会受到资本的密
Newspaper reform has brought tremendous investment opportunities. In particular, the four types of news media involved in investment in newspapers and periodicals should pay more attention to all aspects of investors’ concern so as to analyze whether they can obtain capital. In this special issue entitled “Two major challenges brought by the reform of newspapers and periodicals”, the four major opportunities brought about by the reform of newspapers and periodicals are respectively as follows: identity determination provides room for capital operation, cross-media operation of media groups will become a trend, and “independent” newspapers and periodicals The expansion of forces is expected soon, leaving the county newspaper extremely sought-after. In the same vein, the reform of newspapers and period-wares also created four major investment objects for the media market: newspapers and periodicals (in accordance with the Detailed Rules for Implementation) run by the central party and government departments in compliance with the stipulations, newspapers and periodicals run by the provincial party and government departments, provincial industry newspapers, County newspapers. These four major objects are the investment opportunities brought by the press reform and will be confronted with capital