论文部分内容阅读
中国人保推出的“城镇金锁家财险”已有一年多,业内人士大都认为“金锁家财”不好销,如展业工作量大、收效低、保费少、佣金低、拉不下面子,打不开局面,人们保险意识淡薄,对产品吸引力不大,购买力低以及人们对保险不信任等等,使得这一险种的销售“瓶颈”难以突破,不能形成一定保费规模。其实,只要我们独辟蹊径,精心经营,注意展业的时机与方法,定会事半功倍,
More than a year has passed since the People’s Bank of China launched the “town gold lock-in property insurance”. Most people in the industry think that “Golden Lock Family Property” is not good for sales. For example, the exhibition industry has heavy workload, low efficiency, low premium, low commissions, Not open, people’s awareness of insurance is weak, the product is not attractive, low purchasing power and people do not trust the insurance, etc., making this insurance sales “bottleneck” is difficult to break through, can not form a certain premium scale. In fact, as long as we find inventive ways and meticulous management and pay attention to the timing and methods of exhibition, we will certainly do more with less.