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良好地城市形象负载着大量文化象征符号和商业符号,通过大众传媒进行塑造和提升,并极大地影响着手中对城市的认知。本文从文化认同角度出发,结合纪录片《金城兰州》,重点从城市文化认同与构建、城市文化传播模式等方面分析媒体的宣传与城市文化认同之间的关系。
A good image of the city is loaded with a large number of cultural symbols and commercial symbols, shaped and promoted by the mass media and greatly influenced the recognition of cities in the hands. From the perspective of cultural identity, this article combines the documentary “Jincheng Lanzhou” with the emphasis on the relationship between media publicity and urban cultural identity through the identification and construction of urban culture and urban cultural transmission mode.