论文部分内容阅读
作为传统的玩具销售旺季,6月份从月初的儿童节期间的销售高峰到下旬的暑期前下游市场采购潮,都在一定程度上将百荣玩具市场的销售业绩推向新的高度。户外运动类依旧是夏日玩具销售的重要亮点,其中的轮滑及沙滩玩具依旧紧俏;动漫授权产品新品不断涌现,销量增幅显著;电子电动类玩具通过技术和设计上的创新,令得市场上的品牌正面临重新洗牌。动漫授权玩具的集中出现是近期市场的一个亮点。奥飞动漫的成功动漫形象“果宝特攻”系列玩具,在塑料变形市场创造了一段传奇之后,又授权佳奇玩具,打造了智能对话玩具系列,该系列产品在功能上涵盖了智能对话、故事机、
As the traditional toy sales season, the peak sales in early June from the beginning of the month to the sales of downstream and downstream markets in late summer, to a certain extent, will bring the sales performance of Bairong Toys to a new height. Outdoor sports category is still an important highlight of summer toy sales, of which roller skating and beach toys are still tight; new products authorized animation products continue to emerge, sales increase significantly; electronic electric toys through technical and design innovations that make the market Brand is facing reshuffle. The concentration of animation-authorized toys is a bright spot in the recent market. Auspicious anime success of the image “fruit Po special attack ” series of toys, plastic deformation in the market to create a legend, then authorized the Magic toy, created a series of intelligent dialogue toys, the series covers the functional dialogue smart , Story machine,