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华南国际市场研究有限公司(RI China)的前身广州华南市场研究公司,成立于1990年。她是我国最早的本土市场研究公司,也是我国第一家专业商业咨询机构。该公司拥有我国第一代市场研究人员,他们不仅熟悉中国市场而且十分注意学习外国同行成功的经验和专业知识,因此服务水准受到国内外客户的广泛好评,企业也获得了迅速发展。由于有着十分接近的经营理念与企业文化,1994年华南公司(SCMR)与国际上最大的专业市场研究集团——国际市场研究集团(RI)结成联盟伙伴关系。在双方成功合作4年之后,又于
South China International Market Research Co., Ltd. (RI China), the predecessor of Guangzhou South China market research company, was established in 1990. She is China’s earliest local market research company, is also China’s first professional business advisory body. The company owns the first generation of market researchers in China. Not only are they familiar with the Chinese market, they also pay great attention to learning the successful experiences and expertise of foreign counterparts. Therefore, their service standards are widely praised by domestic and foreign customers and their enterprises have also enjoyed rapid development. In 1994, South China Company (SCMR) formed an alliance partnership with International Market Research Group (RI), the largest professional market research group in the world, due to its close management philosophy and corporate culture. After four years of successful cooperation between the two parties, again