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美国街头,一群年轻人手拿调查问卷,让来往的路人为两款车的外观打分。大家看到,问卷上的A款柔美温和,B款则狂野奔放。很快,路人根据自己的喜好分别给两款车打了分数。原来,美国通用汽车公司刚开发出一款性能优越的汽车,但公司高层对车的外观风格形成了两种不同的意见:一部分人觉得应该给这款车配上柔美温和的外形,另一部分人却觉得狂野奔放的外形更有市场,在拿不定主意的情况下,卢茨提出让大众选择并决定新车的外形。
On the streets of the United States, a group of young people took the questionnaire and let passers-by mark the appearance of the two cars. We can see that the A section of the questionnaire on the gentle and gentle, B models are wild and imaginative. Soon, passers-by according to their own preferences, respectively, two cars hit the score. It turned out that the United States General Motors just developed a superior performance car, but the company’s top appearance of the car formed two different views: Some people think this car should be accompanied by a soft gentle appearance, the other part of the people But feel more wild and wild shape of the market more, in the undecided circumstances, Lutz made the public to choose and determine the shape of the new car.