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随着社会消费结构由生存型向发展型的升级,身处战略机遇期的中国时尚产业在目前乃至今后20年,将面临如何在消费水平提升和消费需求多元化的大背景下定位自身的发展。提升创意附加值的关键突破口在于三点:创新“跨界思维”;坚持以生态环保化、智能化为目标的科技创新;提升创新传播价值的平台。在全球范围内,时尚产业正在以巨大的渗透力、广泛的辐射力,以及深厚的感召力,缔造新的财富创造模式,为传统经济形态带去一场充满变革精神的观念革命。与此同时,随着社会消费结构由生存型向发展型的升级,身处战
With the upgrading of the social consumption structure from survival to development, the Chinese fashion industry, which is in a period of strategic opportunities, will face its own development in the background of rising consumption level and diversified consumer demand in the present and the next 20 years . The key breakthrough in promoting the added value of creativity lies in three points: innovation, “cross-border thinking”; scientific and technological innovation with the goal of ecological protection and intelligence as the goal; and a platform to enhance the value of innovation and communication. Globally, the fashion industry is creating a new model of wealth creation with huge infiltration, extensive radiation and deep charisma, bringing a revolutionary concept revolution to the traditional economic form. At the same time, the social consumption structure is in a battle with the evolution of survival to development