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连锁店,对于如今的都市人来说,是再熟悉不过的地方,它的方便、快捷、价廉、物美已深入百姓心中,尽管我国的连锁业发展时间不长,但其发展势头之猛不得不使人惊叹 据统计,目前全国已有各类连锁公司700多家,各种形式的直营店、加盟店10000家左右,其销售收入也直线上升,在35个大中城市,连锁企业的销售额占到社会商品零售总额3％以上。 但是,由于受我国流通体制的制约,多数连锁企业规模还不大,管理上欠规范,实力不强,影响了竞争力和经济效益。 毫无疑问,中国连锁业要实现进一步发展,必须要在规模化、规范化上有重大突破,我们的企业和有关部门应如何做?今后的路如何走下去?我们约请有关人士谈了他们的看法。
Chain stores, for today’s urban people, is a familiar place, its convenient, fast, cheap, beauty has deep into the hearts of ordinary people, although the development of our chain is not long, but the momentum of its development had to fierce Amazing According to statistics, at present there are more than 700 chain companies of all kinds in China, with more than 10,000 franchised stores and franchise stores in all forms, and the sales revenue has also risen sharply. In 35 large and medium-sized cities, the sales of chain stores The amount of total retail sales of social goods accounted for more than 3%. However, due to the restriction of the circulation system in our country, most of the chain enterprises are still small in scale and lack of norms in management, their strength is not strong, affecting their competitiveness and economic benefits. There is no doubt that to achieve further development in China’s chain industry, we must make major breakthroughs in scale and standardization. How should our enterprises and relevant departments do this? How to proceed in the future? We asked the relevant parties to make their views .