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新闻战线开展的“走转改”活动是我国新闻界提升文化自觉、人文情怀的一次集体转身,是对新闻价值观的一次适时校正。“走转改”的目的是为了使新闻报道更具吸引力、影响力、引导力,而亲民、深入、沟通则是贯彻“走转改”、改进新闻报道的三个抓点。一、“走转改”重在亲民,做有温度的新闻
The “turning point, transformation and transformation” activities carried out by the information front are a collective turning point in our media to enhance cultural awareness and humanistic feelings. This is a timely correction of news values. The purpose of “taking a turn for the better” is to make journalism more attractive, influential and guiding, and to reach out to the people and deepen the communication is to carry out the three points of “turning around the changes” and improving the news coverage . First, “go to change ” focus on the people, do have the temperature of the news