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面对西部大开发的新机遇、新形势 ,保险公司如何提供全方位、多形式、多层次的风险保障服务 ,是一个重大课题。基本对策是 ,积极扩大保险宣传 ,增强各族人民群众的保险意识 ;根据西部地区特点 ,适时开办有特色新险种 ;认真搞好网点布局 ,大力开展保险代办工作 ;制定相应的优惠政策 ;大力推进优质服务 ,树立良好品牌形象。
In the face of the new opportunities and the new situation for the development of the western region, it is a major issue for insurance companies to provide all-round, multi-form and multi-level risk protection services. The basic countermeasure is to actively expand insurance propaganda and enhance people’s insurance awareness among people of all nationalities. According to the characteristics of the western region, we should start with special new types of insurance in due course. We should conscientiously do a good job in the layout of outlets, vigorously carry out insurance agency work, make corresponding preferential policies, and vigorously promote Quality service, establish a good brand image.