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一、我国寿险市场潜力巨大 1、我国巨大的人口资源为寿险市场提供了源源不断的可保资源。人口资源是寿险市场开发的基础。而“人口众多”正是我国最大的特点之一。然而,由于多种原因,我国寿险市场的开发几乎是块处女地。尽管改革开放后保险业得到了迅速的发展,但与世界发达国家相比,仍然存在很大的差距,特别是与千家万户关系最密切的人寿保险。1992年日本寿险收入为2364亿美元,美国为2165
First, China’s life insurance market has great potential 1. China’s huge population resources provide a steady source of insurable resources for the life insurance market. Population resources are the basis for life insurance market development. The “large population” is one of the biggest features of our country. However, due to various reasons, the development of China’s life insurance market is almost a block of virgin land. Despite the rapid development of the insurance industry after the reform and opening up, there is still a large gap between the insurance industry and the developed countries in the world, especially the life insurance which has the most connections with millions of households. Japan’s life insurance revenue in 1992 was 236.4 billion U.S. dollars and in the United States it was 2165