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从第一季《中国好声音》播出的火热气势来看,第二季《中国好声音》从发起到结束必定会伴随着社会各界人士的强烈关注。“捕鱼达人”这款游戏与《中国好声音》的合作是品牌广告传播制高点的爆发,“捕鱼达人”共有2亿激活用户,覆盖的用户群非常广,而《中国好声音》的高收视、强大的收视人群,和“捕鱼达人”这样的轻度休闲游戏用户群高度吻合。这是我们选择《中国好声音》的原因,希望借助它强大的影响力,提升品牌的核心竞争力。使品牌得到传递与升华,是我们高预算的真正买点。《中国好声音》因其高效的传播影响力,毋庸置疑成为企业及品牌传播的首选媒介。触控科技在中国移动互联网和中国消费市场中还是一家年轻的公司,通过和《中国好声音》的合作在品牌获取关注的同时,还获得
Judging from the fiery momentum broadcast in the “China Good Voice” in the first quarter, the “good China Voice” in the second quarter will surely come under the strong concern of all walks of life from the launch to the end. “Fishing Daren ” This game and “China Good Sound” cooperation is the commanding heights of the brand advertising spread, “Fishing Daren ” There are 200 million active users, covering a very wide user base, and “ China good voice ”high ratings, strong ratings crowd, and “ fishing up to ”such a small casual gaming user base is highly consistent. This is why we chose “China’s good voice”, hoping to leverage its strong influence to enhance the core competitiveness of the brand. To get the brand to pass and sublimation, is our real high buy point. “China Good Sound” is undoubtedly the medium of choice for corporate and brand communication because of its efficient communication influence. Touch Technology is still a young company in China’s mobile Internet and consumer market in China. Through the cooperation with “China Good Voice”, the brand gets attention while getting