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大众文化在我国的兴起,马克思主义大众化面临全新的文化生态。当代中国大众社会的形成使马克思主义大众化呈应然与实然背离倾向,当代中国大众文化的兴起为实现马克思主义大众化具有或然与必然的统一性。为此必须坚持马克思主义对当代大众文化的价值引领和功能控制,在大众文化语境下推动马克思主义大众化在策略上要实现理论内容生活化、理论形式商品化、传播手段电子化、大众文化本土化。
The rise of mass culture in our country, the popularization of Marxism is facing a new cultural ecology. The formation of a mass society in contemporary China made the popularization of Marxism a departure from its reality. The rise of contemporary Chinese mass culture has the certainty and inevitability of unification with the realization of the popularization of Marxism. To this end, we must uphold the value of Marxism on the contemporary popular culture to lead and function of control, popularize Marxism in the context of popular culture in the strategy to achieve the theoretical content of life, the commercialization of theoretical forms, the means of electronic communication, popular culture The