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随着我国社会主义进程的不断加深,人们生活水平的普遍提高,越来越多的人选择饭店作为自己消费的场所。基于此,饭店的数量也随着经济的不断发展而越来越多,各种各样的饭店崛地而起,种类繁多,但是竞争也越来越激烈。各类如何在激烈的竞争中取得优势,创建属于自己的品牌,提高竞争力,获得更多的客源与更大的收益是饭店管理者以及饭店负责人需要十分重视的问题。虽然饭店的种类繁多,但是大多数存在相似的情况,如何在这种情况下脱颖而出值得深思。在菜品与口味相似的情况下,现在越来越多的消费者注重饭店的服务态度与服务质量,由此可见,饭店的服务质量关系着整个饭店的发展前景与未来。本文就如何进行有效的饭店服务质量管理展开论述,全面分析了饭店服务质量管理中出现的问题,针对性的提出了解决的策略,帮助我国饭店更好更快的树立品牌,赢得更大的效益。
With the continuous deepening of the socialist process in our country, people’s living standards have generally risen, and more and more people have chosen hotels as places for their consumption. Based on this, the number of hotels is also increasing with the continuous development of the economy. A great variety of hotels have risen to a great variety, but the competition is getting fiercer and fiercer. How to gain the advantage in fierce competition, how to create their own brand, improve the competitiveness, get more customers and more benefits are the problems that hotel managers and restaurant owners need to attach great importance to. Although a wide range of restaurants, but most of the similarities exist, how to stand out in this case worth pondering. In the case of similar dishes and tastes, more and more consumers now pay attention to the hotel’s service attitude and service quality, we can see that the hotel’s service quality is related to the development prospects of the hotel and the future. This article discusses how to carry out effective hotel service quality management, analyzes the problems in hotel service quality management in an all-round way, puts forward some strategies to solve the problem, helps our country hotel establish the brand better and faster, and wins more benefits .