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据报载,河北省武安市青泉啤酒厂开展“向消费者问计”活动,两个月收到千余条建议。在分析各方面意见的基础上,厂里对过去的产品进行了大胆的改进,增加了新品种,使自己的产品成了市场上的抢手货。由此想到了由日本实践技术协会开设的“意见公司”。这家与众不同的公司,有近百名员工,其中有50人与不同年龄层次的消费者建立了固定的联系,请他们经常对各种商品提意见,包括对商品的批评和改进意见。同时还登出广告,欢迎各方面人士向公
According to the report, the Qingquan Brewery in Wu’an City, Hebei Province, launched the “Ask the Consumer” program and received more than a thousand recommendations in two months. Based on the analysis of various opinions, the factory has made bold improvements to its past products, added new varieties, and made its products become popular products on the market. This led to the idea company established by the Japan Practical Technology Association. This unique company has nearly 100 employees, 50 of whom have established fixed contacts with consumers of different ages. They are often asked to comment on various commodities, including criticisms and suggestions for improvement. At the same time, they also advertised and welcomed all parties to the public.