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世纪之交,第五次兼并浪潮愈演愈烈,冲击着国际商业舞台。与此同时,一场静悄悄的革命也正在商界发生,将全球购并行动又向前推进了一步,使之更具有争议性,这场革命的中心就是战略联盟。所谓战略联盟,是指两个以上的企业间或特定事业与职能部门间,为实现某种共同的战略目标,通过公司协议或联合组织等方式而结成的一种联合体,以实现共同开拓市场、联合开发新产品、联合使用商标品牌企业资源共享的目的。企业战略联盟作为现代企业组织制度创
At the turn of the century, the fifth wave of mergers intensified and hit the international business arena. At the same time, a quiet revolution is taking place in the business world, taking the global mergers and acquisitions one step further and making it more controversial. The centerpiece of this revolution is strategic alliances. The so-called strategic alliances refers to a consortium formed by more than two enterprises or between specific business and functional departments in order to achieve some common strategic objective and through corporate agreements or joint organizations so as to realize common development of the market , Joint development of new products, joint use of trademark brand enterprise resource sharing purposes. Enterprise Strategic Alliance as a Modern Enterprise Organizational System