从产业视角看观致

• 作 者: 本刊特约评论员
• 出 处: 汽车纵横
• 发表日期: 2014年01期
• 关键词: 轿车产业 主流企业 产业化能力 日内瓦车展 关注度 合资企业 视角 零部件供应商 在此 制造技术

自2013年3月在日内瓦车展亮相以来,国内外业界对观致的关注度远高于任何一款中国品牌汽车,也不乏媒体对所谓观致模式、观致品牌、观致产品的多维评价。笔者在此以产业发展的视角谈对观致的认识。中国自主轿车产业几乎从零起步走到现在不到15个年头。从产品技术的角度看经历了模仿或参照开发到一些主流企业具备一定正向开发能力的阶段;从产业化能力的角度看,在经合资企业导入制造技术的基

Since March 2013 at the Geneva Motor Show, the attention of domestic and international industry is much higher than that of any Chinese-branded car. There is also no lack of multi-dimensional evaluation by the media about the so-called concept model, concept brand and concept product. The author here to view the concept of industrial development of understanding. China’s independent car industry has almost gone from scratch to now less than 15 years. From the product technology point of view has gone through imitation or reference development to some mainstream enterprises have a certain positive development capability of the stage; from the perspective of industrialization ability, the introduction of manufacturing technology through the joint venture base