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鲁迅,是伟大的文学家,思想家,革命家。他丰富的著述,立足于现实,着眼于社会,真知灼见,使后人多受教益。广告是阶级社会里产业分工的必然产物,是人类社会发展到一定阶段,社会生产达到一定水平之后,人们从事商品买卖和物质交换的辅助手段,对促进商品经济发展,方便人们的生活发挥着巨大的作用。如今,林林总总的广告,已经渗透到社会的每一个角落,成为我们生活不可或缺的一部分了。在鲁迅的作品,尤其是时评类作品中,广告二字随处可见。在鲁迅看来,报端广告与新闻、副刊一样,都是时代信息的载体。追踪鲁迅著作中对广告的解读,
Lu Xun, is a great writer, thinker, revolutionist. His rich writings, based on reality, focus on the community, insightful, so that future generations more subject to education. Advertising is the inevitable product of division of labor in class society. It is an auxiliary means for people to engage in the trading of goods and exchange of materials after the development of human society reaches a certain stage. After the social production reaches a certain level, advertising plays an important role in promoting the development of commodity economy and facilitating the living of people Role. Nowadays, the endless advertisements have infiltrated every corner of society and become an indispensable part of our life. In the works of Lu Xun, especially in the time rating works, the advertising word everywhere. In Lu Xun’s view, newspaper advertisements, like news articles and supplements, are the carriers of information in the era. To follow the interpretation of advertisements in Lu Xun’s works,