秦皇岛市旅游竞争力评价及策略分析

• 作 者: 王慧元
• 机 构: 中国环境管理干部学院生态学系,
• 出 处: 商业文化(下半月)
• 发表日期: 2012年11期
• 关键词: 旅游竞争力 城市旅游竞争力 竞争力评价 旅游业竞争力 城市旅游 城市旅游业 秦皇岛市 旅游功能 旅游城市 层次分析法

随着城市旅游功能的增强,城市旅游目的地之间的竞争异常激烈,对城市旅游业竞争力的研究,有助于培育和提高旅游城市的竞争力,促进城市旅游业的可持续发展。鉴于此,本文运用层次分析法(AHP)对秦皇岛、大连和青岛三个城市的旅游竞争力进行了多层面的评价,最后结合秦皇岛市旅游竞争要素现状,为提升秦皇岛市旅游竞争力给出建设性意见与对策。

With the enhancement of urban tourism functions, the competition among urban tourism destinations is extremely fierce. The research on the competitiveness of urban tourism helps to foster and enhance the competitiveness of tourist cities and promote the sustainable development of urban tourism. In view of this, this article uses Analytic Hierarchy Process (AHP) to evaluate the tourism competitiveness of Qinhuangdao, Dalian and Qingdao cities. Finally, according to the status quo of tourism competition in Qinhuangdao, this paper gives a proposal to enhance the tourism competitiveness of Qinhuangdao Sexual opinions and countermeasures.