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2005央视招标总体结果、走向及点评记者：2004年招标的一些变化具有非常重要的意义。首先有请各位老师对2004年招标的总体结果和走向进行点评。袁方：从客户结构看,2004年国际企业和国有企业的积极参与是非常可喜的,也是非常重要的现象。国际企业的参与表明了外资品牌开始加速在中国的本土化进程,而国有企业参与招标并成功中标,表明中国经济主力军的市场化意识正大幅增强,国有企业的改革在向纵深发展。从地区的分布看,除了广东、福建之外,上海、浙江等经济发达地区的企业开始谋求向
2005 CCTV tender general results, trends and comments Reporter: Some changes in the 2004 bidding is of great significance. First of all, please have your teachers comment on the overall results and direction of the 2004 tender. Yuan Fang: From the customer structure, the active participation of international and state-owned enterprises in 2004 is very gratifying and very important. The participation of international companies shows that foreign-funded brands are beginning to speed up the process of localization in China. The participation of state-owned enterprises in bidding and the successful bidding show that the market-oriented awareness of China’s economic forces is significantly enhanced and the reform of state-owned enterprises is developing in depth. According to the distribution of the regions, except Guangdong and Fujian, enterprises in economically developed areas such as Shanghai and Zhejiang started to seek