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本案位于深圳华侨城欢乐海岸东区8号。欢乐海岸位于深圳湾商圈核心,占地面积约125万m2,是由创意展示、休闲娱乐、生态旅游等多功能区域所组成的深圳新商业地标。其间商业繁荣,各色餐厅林立,建筑师、设计师或以生态环保为理念,或以智慧创新为方式,力求创造出全新的商业主题,展现独一无二的视觉魅力。因此,如何在一个产业多元、商业聚集的地区,树立自己的特色,吸引更多顾客,是设计师需要解决的最实际的问题之一。
The case is located in Shenzhen Overseas Chinese Town Happy Coast East 8. Located at the core of Shenzhen Bay shopping district, Happy Coast covers an area of about 1.25 million m2. It is a new commercial landmark in Shenzhen which is composed of multi-functional areas such as creative display, entertainment and ecotourism. In the meantime, commercial prosperity, colorful restaurants, architects and designers are all trying to create new business themes and show unique visual appeal through the concept of eco-friendly or smart innovation. Therefore, how to establish its own characteristics and attract more customers in a multi-industry and commercial area is one of the most practical problems that designers need to solve.