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(续上期 )费耶特维尔市场的变化Helton (1998年 )曾谈到 :“在广播界———在生活和所有的商业事务中都一样———坦然面对未来的人常常比那些徒劳地抵制不可抗拒的变化的困惑的人要好得多。”本项研究的主要目的就是为了分析发生在阿肯色州西北部Capstar广播公司内部四个系列
(Continued) Changes in the Fayetteville Market Helton (1998) once remarked: “In the broadcast world - in life and in all business matters - people who face the future with confidence are often more likely to be in vain than those in vain To resist the confusion of irresistible change. ”The main purpose of this study was to analyze the four series that occurred within the Capstar Broadcasting Company in northwestern Arkansas