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从关注盈利性交易向关注顾客终身价值转变近百年来,尽管企业市场营销理念经历了由生产导向观念向社会营销观念的演变,但大多数公司通常
From focusing on profitable transactions to paying attention to lifelong customer value For nearly a century, although the concept of corporate marketing has undergone a shift from a production-oriented concept to a social marketing concept, most companies usually