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互联网技术的出现,造成了传统媒体集体性的行业危机。用“互联网思维”改革传统媒体的组织结构、传播体系和管理体系,抢占技术发展先机,成为传统媒体变革不容置疑的一个重要方向。
The advent of Internet technology has created a collective industry crisis in traditional media. Using “Internet thinking” to reform the organizational structure, communication system and management system of traditional media and seize the technological development opportunities has become an indisputable important direction for the transformation of traditional media.