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自1997年以来,象山县旅游业从无到有,蓬勃发展。目前,全县已初步形成了“一带四区”的大旅游发展格局,完善了“春踏沙滩夏海钓,秋看开渔冬品鲜”的四级旅游项目,现已成为长三角地区重要的滨海旅游度假目的地。鉴于这种形势,本文从旅游资源开发与保护的角度分析了象山旅游的现状,在正确认识其旅游资源特征和功能的基础上实现象山旅游业的可持续发展。
Since 1997, tourism in Xiangshan County has flourished from scratch. At present, the county has initially formed a large-scale tourism development pattern of “one zone and four districts” and has perfected the “Four-level Tourism Project of Spring Fishing Beach in Autumn and Open Fresh Fish in Autumn” and has now become a long Triangle important coastal tourist destination. In view of this situation, this paper analyzes the current situation of Xiangshan tourism from the perspective of tourism resources development and protection, and realizes the sustainable development of Xiangshan tourism industry based on the correct understanding of the characteristics and functions of its tourism resources.