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几乎很难找到哪个大型活动可以和现代国际奥林匹克运动会相媲美——各争办国之间的竞争如此激烈、参与国家如此之多、参与人数如此之多、参与报道的媒体如此之多、主办国人民参与的程度如此之深……奥运会承载的不仅仅是体育竞技活动,更成为了展现举办国政治、经济、文化等诸多方面的大舞台。为什么一个体育运动会会有如此的魅力?创新,是其中的重要因素之一。赢得这个舞台靠创新。每一届的奥运会申办都首先是一个力的较量。什么力?创造力,创新力。一个国家的实力要靠有创造力的形式来表达。本届奥运会的申办从“新北京、新奥运”的口号到“科技奥运、绿色奥运、人文奥运”的具体化表达,从展示现代中国风貌的宣传片到行云流水般
It is almost impossible to find out which big event is comparable to the modern Olympics - there is so much competition among the contending nations, so many participating countries, so many participants, so many media involved, so many host countries The degree of participation is so deep ... The Olympic Games not only hosts sporting events, but also becomes a big stage for displaying many aspects of the host country’s politics, economy and culture. Why a sport will have such charm? Innovation is one of the important factors. Win this stage by innovation. Each session of the Olympic bid are first of all a force contest. What force? Creativity, innovation. The strength of a country depends on the form of creativity. The bidding for this Olympic Games has changed from the slogan of “New Beijing, New Olympics” to the concrete expression of “science and technology Olympics, green Olympics and humanistic Olympics.” From displaying the propaganda films of the modern Chinese style to flowing clouds,