服务转型文化先行——论变革中建设优秀服务文化的重要性

• 作 者: 裴安遥
• 机 构: 邢台机械轧辊公司,
• 出 处: 冶金管理
• 发表日期: 2011年09期
• 关键词: 服务转型 钢铁企业 优秀服务 服务文化 企业文化概念 企业文化 企业管理理论 内生增长 增长阶段 钢铁产品

企业文化概念从上世纪提出以来,伴随企业管理理论和实践的深化,涵盖的内容也获得了极大的丰富。当服务发展为产业,并随着从自然增长阶段向内生增长阶段过度,相生相伴的服务文化也随之成为企业文化“大家族”中的一个日益兴旺的分支。新世纪以来,面对复杂多变的国内外经济形势,国内外企业界更加注重优秀服务文化的建设。

Since the concept of corporate culture since the last century, with the deepening of the theory and practice of business management, the content has also been greatly enriched. When service is developed into an industry and accompanied by excessive growth from the natural growth stage, the service culture accompanied by the birth becomes an increasingly prosperous branch of the “big family” in corporate culture. Since the new century, in face of the complex and ever-changing economic situation at home and abroad, the business circles at home and abroad pay more attention to the construction of excellent service culture.