论文部分内容阅读
未来广告业一种理想的生存模式是联合竞标,共同服务。当一个客户出现,小公司拿出自己在某方面他人难及的优势,选一家整合能力强的大公司联手,共同应标、共享利益。
An ideal living model for the future advertising industry is joint bidding and common services. When a client appears, the small company takes advantage of one’s own difficulties in others and elects a big company with strong integration capability to work together to share the benefits and share the benefits.