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电视剧“鄙视链”指节目观众基于对不同地区电视剧的高低优劣的评价而持有的偏见。该文选取了英、美、日、韩剧进行不同剧种间和不同受众群体间的比较研究,试图对这种“鄙视链”做出解释。认为电视剧的鄙视链是有其现实基础的,社会大众的共同准则和比较形成了好坏优劣的评价。在此基础上,不同电视剧的接受者在人际传播和内部传播中逐渐形成群体聚集。不同的接受者群体的刻板印象和固定偏见,进一步加深了文化间的理解鸿沟。
TV series “Contempt Chain” refers to the prejudices held by program viewers based on the evaluation of the level of drama in different regions. This article chooses English, American, Japanese and Korean dramas to make a comparative study between different operas and different audiences, trying to explain this kind of contempt chain. It is considered that the contempt chain of television drama has its realistic basis. The common rules of the public and the comparison of the advantages and disadvantages of the public have formed the evaluation. On this basis, the recipients of different TV series gradually formed group gathering in interpersonal communication and internal communication. The stereotypes and stereotypes of different groups of recipients further deepen the understanding gap between cultures.