论文部分内容阅读
我们需要重新定义什么是产品植入了。地点?生活方式?数字化帮我们辨识时间地点从而将产品正确植入到目标群面前,同时驱动销售力。
We need to redefine what the product is implanted. Location? Lifestyle? Digitization helps us identify time and place to properly place products in front of target groups while driving sales force.