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对中国广告市场外资主导的倾向,对本土广告公司的未来发展,我曾表示深切忧虑。有学者认为,外资主导尚未构成对中国广告产业的严重威胁,其理由之一,便是近年本土广告公司尤其是区域性本土广告公司的卓越成长。
I have expressed my deep concern about the propensity of foreign investment in the Chinese advertising market and the future development of local advertising companies. Some scholars think that one of the reasons why foreign investment has not yet posed a serious threat to China’s advertising industry is the remarkable growth of local advertising companies, especially regional local advertising companies.