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在一个广告商看来,儿童是一群妙极了的观众。他们看大量的电视节目;他们会花费许多的零花钱;他们和妈妈一起逛街,嘴里不停唠叨要买最新式的食品和玩具,直到快把他们的妈妈烦死。难怪许多人抱怨市场对未成年人的不良影响。于是,越来越多的呼吁者加入到强烈要求国家机构限制针对儿童的商品广告的行列之中。因此,最近当选的参议员希拉里·克林顿决定提交一条法案,授权美国联邦贸易委员会制定禁止针对儿童特别是5岁以下孩子的
To an advertiser, children are a fantastic audience. They watch a lot of television shows; they spend a lot of pocket money; they go shopping with mums and nagging their mouth to buy the latest food and toys until their mothers get too tired. No wonder many people complain about the negative effects of the market on minors. As a result, an increasing number of those appealing to join the strong demand for state agencies to limit the advertising of children’s products in the ranks. As a result, recently-elected Senator Hillary Clinton has decided to file a bill authorizing the FTC to ban the targeting of children, especially those under 5 years of age