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四川省峨眉冶金机械厂积极实施名牌战略,卧薪尝胆十五载培育出的巴蜀奇葩——“峨眉山牌”蒸压釜,继1986年以来连续获四川优质产品、冶金部优质产品称号后,去年8月又被四川省人民政府确认为四川名牌产品,成为众多蒸压釜生产厂家唯一获此殊荣的企业。 依靠科技 争创名牌 七十年代初,靠国家给“米”下锅的四川省峨眉冶金机械厂,每年国家给予百余万元的亏损补贴,但仍未能摆脱困境。1980年后,厂领导一班人认识到:依靠科技进步创造名牌才是企业发展的决定因素,于是,他们在保留冶金矿山备
Sichuan Emei Metallurgical Machinery Factory actively implemented its brand strategy and relied on the “Emeishan Brand” autoclave, which was cultivated for 15 consecutive years. It has been successively awarded the title of Sichuan Quality Products and Metallurgical Ministry Quality Products since 1986, last August. The Sichuan Provincial People’s Government has also confirmed that it is a famous brand in Sichuan and has become the only company that has won this award for many autoclave manufacturers. Relying on science and technology to create a brand name In the early 1970s, relying on the country to the “rice” pot of Emei Metallurgical Machinery Plant in Sichuan Province, the country each year to give more than 100 million loss subsidies, but still failed to get out of the woods. After 1980, a group of leaders of the factory realized that relying on scientific and technological progress to create brand names is a decisive factor for the development of enterprises. Therefore, they are keeping reserves of metallurgical mines.