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0绪言当今大数据时代的来临,信息流的瞬息万变与变革潮流,行业内的激烈竞争,客户需求的多样化与复杂化,都在考验一个企业能否具备适应市场并快速推出新产品的能力。而企业存在新产品开发效率低下,开发周期长,缺乏有效的客户需求管理、跨部门运作困难、项目管理水平低下、结构化流程繁杂不畅等问题,严重制约着新产品的开发和企业的发展。集成产品开发(Integrated Product Development,简称IPD)是目前市场上一套先进的、成
0 INTRODUCTION Today’s big data era, the ever-changing information flow and the changing trend, the fierce competition in the industry and the diversification and complexity of customer needs are testing the ability of an enterprise to adapt to the market and rapidly introduce new products. However, the problems such as inefficient development of new products, long development cycle, lack of effective customer demand management, difficulties in cross-departmental operation, low level of project management and complicated and unstructured processes have severely restricted the development of new products and enterprises . Integrated Product Development (IPD) is an advanced set of technologies currently on the market