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近些年来,随着媒介文化的不断发展以及现代传播形式的不断丰富,对我国高校大学生的体育观念培养工作也带来了新的挑战和要求。如何有效利用校园媒介来真正影响大学生的体育观念就成了摆在每一个高校教育工作者面前的重要课题。只有对校园媒介的重要作用和意义进行充分认识,掌握利用校园媒介的措施和方式,才能够对当代大学生的体育观念形成正确指导。本文
In recent years, with the continuous development of media culture and the continuous enrichment of modern forms of communication, new challenges and demands have also been brought to the cultivation of college sports concepts for college students in our country. How to effectively use the campus media to truly influence college students’ sports concepts has become an important issue for every college educator. Only by fully understanding the important role and significance of campus media and using the measures and methods of utilizing campus media can we correctly guide contemporary college students’ sports concepts. This article