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伴随着网络信息革命的发展,网络传播方式不断翻新,网络课堂便是新媒体时代重要的信息产物之一。近年来网络课堂的兴起与发展也得到了广大受众的欢迎与肯定,并日渐改变着人们传统的学习方式。“议程设置功能”是大众传播效果理论的重要组成部分,通过对议程设置功能的控制研究可以直接影响到受众对社会信息的接受程度及相关的认知与判断。本文将以对外汉语网络课堂为例,探讨“议程设置功能”在网络课堂传播中的显现与应用。
With the development of the network information revolution, the way of network dissemination has been continuously renovated. The online classroom is one of the important information products in the new media era. In recent years, the rise and development of online classroom has also been welcomed and affirmed by the majority of audiences, and gradually changing people’s traditional learning methods. “Agenda setting function ” is an important part of the theory of mass communication effect. Through the research on the control of agenda setting function, it can directly affect the audience’s acceptance of social information and related cognition and judgment. This article will take the online Chinese as an example to discuss the appearance and application of the “agenda setting function” in the online classroom communication.