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全媒体时代的开启,特别是在以新媒体为代表的帮助下,对我们学习和教育产生了不可名状的影响,以互联网和手机等数字终端为代表的新媒体迅速发展,而相对传统传媒,新传媒具有及时性、广泛性和个性化的特点,而针对现在的新媒体传播,高校党建面临严峻挑战,如何用好新媒体发挥正能量,增强学生党员理论学习时效是新形势高校党建工作的一项重要任务。
The opening of the all media era, especially with the help of new media, has had an indefinable influence on our study and education. The rapid development of new media represented by the digital terminals such as the Internet and mobile phones has brought about the rapid development of traditional media, The new media has the characteristics of timeliness, universality and individuality. However, facing the current new media dissemination, the party building in colleges and universities is facing severe challenges. How to make good use of the new media to exert positive energy and enhance the theoretical learning persistence of the student party members is the new trend of party building in colleges and universities An important task.