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现在的市场完全是Jeep的天下,但他们似乎并没有抓住机会近年来,Jeep一直是菲亚特克莱斯勒(FCA)最为可靠的增长引擎,美国如此,全球范围内也是如此,但上半年的表现却给这个品牌的前景增添了一丝的不确定性。油价下跌,轿车销量下滑,消费者喜好向皮卡和SUV车型转变的大背景下,全球SUV领导品牌——Jeep本应该迎来发展的契机。然而事实却并非如此,今年上半年,Jeep在美销量出现了13%的下滑,由去年同期的465243辆下降到了406291辆。
Now the market is completely Jeep, but they do not seem to seize the opportunity Jeep has been the most reliable engine of growth in Fiat Chrysler (FCA) in recent years, the United States so, but also in the world, but the first half performance The brand’s future adds a glimmer of uncertainty. Oil prices fall, car sales decline, consumer preferences shift to pickups and SUV models in the context of the global leader in SUV brand - Jeep should usher in the development of opportunities. However, the fact is not the case. In the first half of this year, Jeep’s sales in the United States showed a 13% decline, down from 465,243 vehicles in the same period last year to 406,291.