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现在几乎每一家媒体机构都开设了微信公众号,有的单位拥有几个、十几个的微信订阅号,形成了“微信矩阵”。按规定,微信公众号原则上一天只能群发一次信息,当然少数媒体除外。它支持群发的内容,可以是文字、语音、图片,也可以是视频、动画图文。一般而言,一家媒体微信公众号会在一次的推送中,集纳1~8条左右的信息。其中,又以集纳5~6条消息为最佳。因为如果消息条数放少了,未免浪费了每天只有一次的推送机会;而如果推
Now almost every media agency has opened a WeChat public number, and some have a few, a dozen or so WeChat subscriptions, forming a “WeChat matrix.” In accordance with the provisions of WeChat public number in principle, only one message a day, of course, with the exception of a few media. It supports the mass content, can be text, voice, pictures, it can be video, animation graphics. In general, a media WeChat public number will receive 1 to 8 messages in one push. Among them, in order to pick up 5 to 6 messages for the best. Because if the number of messages put less, wasted just once a day push opportunities; and if you push