论文部分内容阅读
无实施,不定位;无定位,不营销;无营销,不品牌。近几年来,随着大连餐饮市场上日餐、韩餐的异军突起,日韩系简餐成了食客们津津乐道的话题,地道的韩系美食已不再是只能在济州岛上品尝的异国风味,随着以合乐屋为代表的日韩菜系为主的简餐品牌在大连地区落地开花,极致简餐正在成为餐饮市场的新宠。
No implementation, no positioning; no positioning, no marketing; no marketing, no brand. In recent years, with the sudden emergence of Japanese food and Korean food in Dalian’s catering market, the simple meals of Japan and South Korea have become the topic of relish for diners. Authentic Korean cuisine is no longer only available on Jeju Island. Exotic flavor, with the Japanese-Korean cuisine as the representative of the House of music-based Jane meal brand blossom in Dalian area, the ultimate Jane meal is becoming the new darling of the food and beverage market.