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站在新世纪第一个十年的十字路口,我们眺望下一个十年中国营销传播新方向。世界经济正以不可阻挡之势朝着全球市场一体化、企业生存智能化、营销竞争国际化的方向发展,以互联网、知识经济、高新技术为代表,以创造消费者需求为核
Standing at the crossroads of the first decade of the new century, we look to the new direction of China’s marketing communications in the next decade. The world economy is now turning itself into an irresistible trend towards the globalization of the global market, the survival of enterprises for survival and the internationalization of marketing competition. The Internet, the knowledge-based economy and high-tech are the representatives in order to create consumer demand for the nuclear