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三分之二的最终消费决定是在店内完成的,零售点的传播与营销一直是品牌最为关注的话题,也正在成为国际广告巨头新的竞争空间,竞争的核心是不断发现一系列零售点营销的独特规律。
Two thirds of the final consumer decision is done in the store, the retail distribution and marketing has always been the brand’s most talked about topic, is also becoming a new competitive space for international advertising giant, the core of competition is to continuously find a series of retail sales The unique law.