论文部分内容阅读
中国网络电视台总经理汪文斌中国网络电视台作为国家网络电视台践行网络视听媒体的责任与担当方面主要开展了三方面工作:把中国的电视节目,尤其是CCTV电视节目通过网络进行传播,使优秀节目能占领新兴互联网视听阵地;根据网络特点,组织原创内容节目;第三,利用互联网技术,建立一云多屏全球传播的新兴平台,真正做到了全媒体覆盖及全球化传播。央广副台长王晓晖广播媒体转型必须经历一些理念的变化:第一要重新发现受众。第二,重新认识草根。第三重新发现声音产品。第四,重新发现岗位。第
Wang Wenbin, General Manager of China’s Internet TV Network China Television Network has conducted three major tasks as the responsibility and responsibility of the state network television station to practice online audio-visual media: broadcasting Chinese television programs, especially CCTV television programs, over the Internet to enable outstanding programs Occupying emerging Internet audio-visual positions; organizing original content programs according to network characteristics; and third, using Internet technologies to establish a cloud-based multi-screen global communication platform that truly enables full media coverage and global communication. Wang Guanghui, deputy director of the Central Broadcasting and Broadcasting Media transformation must undergo some changes in philosophy: the first to rediscover the audience. Second, re-understanding grassroots. Third rediscover sound product. Fourth, rediscover post. No.