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广告目标多方合作增强节目创新能力和营销传播实力,以品质内容为王,以客户需求为先,做到为客户市场启动量身定做,为客户区域渠道建设量身定做,为客户品牌塑造量身定做策略亮点以“阳光运动、积极向上”为节目定位,结合金龙鱼阳光葵花籽油所倡导的“追求卓越、阳光健康”的理念,将节目宗旨与品牌理念进行契合,使节目内容与产品宣传实现完美平衡,品牌形象与节目水乳交融,于无形之中深入人心,达到润物细无声的营销效果
Advertising goals Multi-party cooperation to enhance program innovation and marketing communications strength, quality of content as the king, customer needs first, so as to tailor-made for the customer market, tailor-made for the customer regional channel, tailor-made for the customer brand Highlights of customized strategy With the concept of “Sunshine Movement, Actively Upward” and the concept of “pursuing excellence and sunshine health” advocated by Arowana sunshine sunflower oil, the program aims to conform with the brand concept and make the program Content and product promotion to achieve the perfect balance of brand image and program blend, invisible among the people, to moisten the subtle marketing effectiveness