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现今,随着时代的飞速发展,品牌这个概念深入人心,大众对品牌的需求量也越来越大,特别是对于物质消费水平要求较高的人而言,对于品牌的意识就更加强烈了,而VI设计恰到好处的迎合了人们对于品牌意识的需求。现如今我国的VI设计,大多都是为企业做宣传,我们也知道VI设计一般包括基础部分和应用部分两大内容。其中,基础部分一般包括:企业的名称、标志设计、标识、标准字体、标准色、辅助图形、标准印刷字体、禁用规则等等;而应用部分则一
Nowadays, with the rapid development of the times, the concept of the brand is deeply rooted in the hearts of the public and the demand for the brand is also growing. Especially for those who have higher material consumption requirements, the awareness of the brand is even more intense. The VI design just right to meet people’s needs for brand awareness. Now our country’s VI design, mostly for the publicity, we also know that the VI design, including the basic part and the application of two parts. Among them, the basic part generally includes: business name, logo design, logo, standard fonts, standard color, auxiliary graphics, standard printed fonts, disable rules and so on; and the application part of the one