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党的十七届六中全会通过了《中共中央关于深化文化体制改革推动社会主义文化大发展大繁荣若干重大问题的决定》。在全媒体时代如何贯彻中央决定,加快构建现代传播体系,提高社会主义先进文化辐射力和影响力,是当前摆在我国大众传播业面前重要的历史使命和紧迫的现实任务。一、全媒体时代大众传播业机遇和挑战并存所谓全媒体,并不是严格意义的学术规范用语,而是传媒界应用层面的概括归纳。大致有三层含义:一是指传播媒介的多样化,包括文字印刷传播媒介、广播影视电子传播媒介和网络
The Sixth Plenary Session of the 17th CPC Central Committee passed the Decision of the CPC Central Committee and Central Committee on Several Important Issues concerning Deepening the Reform of Cultural System and Promoting the Great Development and Prosperity of Socialist Culture. It is an important historic task and an urgent realistic task for the mass media to carry out the decision made by the central government, speed up the construction of a modern communication system and enhance the radiation and influence of the advanced socialist culture in the all media era. First, the all-media era of mass communication industry opportunities and challenges coexist The so-called all-media, is not strictly academic terms, but the general application of the media summarized. There are roughly three meanings: First, refers to the diversification of media, including text printing media, radio and television electronic media and the network