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中国电视纪录片的创作观念不断发展演变,每个历史时期都有着鲜明的特征。上世纪90年代“纪实美学”的兴起让中国电视纪录片度过了一段最为繁荣的“人本主义”反思时期,其后因商业化的冲击,体制内纪录片“人文”的力量逐渐消失殆尽。2012年《舌尖上的中国》的出现让创作者和观众再度对“人”产生了兴趣,纪录片领域出现了“人本主义”的回归。伴随着创作观念改变带来的是中国电视纪录片的又一次繁荣。在国家政策的大力推动下,中国电视纪录片正快步走在国际化发展的道路上。
The creative concept of Chinese television documentaries continues to evolve and evolve. Each historical period has distinct characteristics. The rise of “documentary aesthetics” in the 1990s made Chinese television documentaries the most prosperous period of “humanism” introspection, and afterwards, due to the impact of commercialization, the documentary “humanistic” within the system Power gradually disappeared. The appearance of “China on the Tongue” in 2012 brought the creators and the audiences more interest in “people”, and the return of “humanism” in the documentary field. With the creation of the concept of change is brought about by China’s television documentary another boom. With the vigorous promotion of the national policy, the documentary of Chinese TV is stepping on the path of internationalization.