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作为进入服装行业产能、效益、水平全国前三强的江苏服装业,近年来不断创新,取得了较大发展。这其中一个重要原因就是品牌创新,行业内涌现了一批中国名牌和省级名牌。这些名牌企业在发展中形成的经营理念、战略思维、技术内涵等,影响和推动着整个行业的创新与进步,对江苏省服装产业的发展起到积极促进作用。结合江苏省服装协会近期开展的引领省内服装企业创新、创优的活动,本刊遴选部分特色江苏省服装名牌做一介绍,以兹借鉴。
As the garment industry in Jiangsu Province, Jiangsu garment industry, which has the capacity, benefit and level of the garment industry in the garment industry, has been continuously innovating in recent years and has made great progress. One of the important reasons for this is brand innovation. A number of Chinese famous brands and provincial famous brands have emerged in the industry. These famous brand enterprises in the development of the formation of the business philosophy, strategic thinking, technical content, etc., affect and promote innovation and progress throughout the industry, the development of garment industry in Jiangsu Province has played an active role in promoting. Combined with the Jiangsu Provincial Garment Association recently led the garment enterprises in the province of innovation, excellence in activities, the selection of some of the characteristics of Jiangsu Province, the famous brand of clothing to make an introduction to hereby learn from.