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我国正处在互联网经济高速发展时期,农村电子商务迅速发展,农村物流“最后一公里”成为制约农村电商发展的瓶颈问题。如何解决农村电商物流配送难题,本文总结出设立超市/小卖部自提点、设立物流综合服务中心、与中国邮政进行合作配送模式、京东/淘宝农村物流配送模式、随客运班车配送模式五种农村电子商务物流配送模式。并在最后借用某农村电商案例介绍了基于3PL的农村电商供应链运作模式。
China is in a period of rapid economic development of the Internet. The rapid development of rural e-commerce and the “last mile” of rural logistics have become bottlenecks restricting the development of rural e-commerce. How to solve the problem of logistics distribution in rural areas, this paper sums up the establishment of supermarkets / commissaries from mentioning points, the establishment of integrated logistics service center, and China Post cooperation in the distribution model, Jingdong / Taobao rural logistics and distribution model, with the passenger train distribution model five kinds of rural E-commerce logistics and distribution model. And finally borrowed a case of rural electricity supplier introduced based on 3PL rural e-commerce supply chain mode of operation.